TV backlighting isn’t new, but getting it right has always been tricky. A properly tuned backlight can make movies more immersive and reduce eye strain, but only if the lights can keep up with the action on-screen. Govee’s new TV Backlight 3 Pro, unveiled today at IFA 2025, promises to fix that with a redesigned low-latency chip that syncs lighting effects in real time – even during fast-paced scenes.
The hardware goes beyond just speed. Govee has built in what they claim is an industry-first HDR triple-camera system that captures screen colors with a wide 105dB dynamic range, allowing for far more accurate reproduction even in tricky scenes. A dense RGBWWIC light bead array paired with Govee’s 16-bit color chip handles real-time color calibration, white balance, and black-edge correction, so widescreen content won’t distort the ambient effects. In practice, this means both vivid color effects and more natural white light reproduction, whether you want cinematic ambiance or a subtle bias-lighting effect for late-night viewing.
Govee’s use of AI adds another layer. Its intelligent color mixing system uses deep learning to automatically adjust white balance and saturation based on the style of content. So, you’ll see different effects for a fast-action movie than you will for a moody drama or a video game with dynamic lighting shifts.
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Govee is also leaning on its broader smart home ecosystem. The Backlight 3 Pro ties into DreamView, which can synchronize lighting across Govee bulbs, wall panels, and ambient strips throughout the room. The system supports Matter, Apple HomeKit, Google Home, and Alexa to work seamlessly alongside other smart devices.
The Govee TV Backlight 3 Pro will be available in late September on Govee’s website and Amazon. Pricing has not yet been announced.
[Image credit: Govee]
